- どんな仕事か
-
Main mission:
Owner of Brand Marketing Strategy across all channels
Protect and grow brand equity, product portfolio across all executions and touchpoints
Key Job Accountabilities 主要職務
Ownership of the brand strategy and vision
- Develops the omnichannel brand strategy in a B2B, B2C and business centric approach
- Develops a growth plan and implements, including price strategy
- Develop overall product launch plan while validate campaigns, ensures brand equity consistency across touchpoints
- Supervise O+O marketing plan and cycle, align with entities
- Supervises POS, Salon strategies
- Supervises Communication/Media plan
- Supervises Media / Advocacy and Education plan
Product portfolio management & communication
- Prepare launches plans, briefings and reportings with internal and external stakeholders
- Manage sales forecasts with channel owners
- Create forecasts for new products, launches
- Manage A&P in agreement with the deputy GM of the division
Team development
- 求められるスキルは
-
必須 必須項目
Marketing management +5 years
Leadership role and people management
Haircare and color category and brand building
Financial knowledge (P&L, expansion analysis, sales forecasts)
Omnichannel consumer journey marketing
Media planning and executional knowledge
Research and market data analysis
Business level to fluent English
Experience in B2B ecosystem with preferebly also B2C experience.
希望項目
BtoB, retail business marketing experience
Paid, owned, earned digital marketing expertise
必要なスキル
Marketing strategy design
Brand portfolio management
Data driven descision making
Budget management
Stakeholder management
People development
Good presentation level
Product pricing
Content strategy design based on consumer journeys
Omnichannel experience design - 雇用形態は
- 正社員
- どこで働くか
- 東京都
- 勤務時間は
- フレキシブルタイム 5:00 - 22:00（コアタイムなし）
- 給与はどのくらい貰えるか
- Up to 12.0M
- 待遇・福利厚生は
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諸手当
通勤手当、外勤手当(営業職)、住宅手当（一定の基準を満たした者
社会保険
健康保険、厚生年金保険、雇用保険、労災保険 - 休日休暇は
- 年間125日、有給休暇、結婚休暇、弔慰休暇、配偶者出産休暇、生理休暇等
NEW
掲載期間26/02/12～26/02/25
求人No.WG-19296
